Design Tools (Canva)

Course Description

Designed for marketers, small business owners, and social media enthusiasts, this course focuses on leveraging **Canva** to create professional-quality visuals quickly and affordably. You will learn fundamental design principles (typography, color, layout) and apply them directly to create social media posts, flyers, presentations, and branding materials without needing complex software like Adobe Photoshop.

Curriculum

• Canva Interface Mastery: Navigating templates, elements, and brand kits.
• Design Fundamentals: Principles of typography, color theory, and visual hierarchy.
• Social Media Graphics: Designing engaging posts, stories, and covers optimized for different platforms.
• Branding Basics: Creating consistent logos and color schemes.
• Print Materials: Designing flyers, posters, and business cards for professional output.
• Video and Presentation Design: Utilizing Canva's features for dynamic content.

Career outcomes & prerequisites (The Why & Who)

• Anyone who manages a business or personal social media account.
• Marketers who need to produce high volumes of content quickly.
• Small business owners seeking to elevate their brand's visual identity on a budget.

Key outcomes & value

• Rapid Content Creation: Ability to design and export professional graphics in minutes.
• Brand Consistency: Understanding how to apply visual standards across all platforms.
• Platform Fluency: Expert use of the **Canva** design ecosystem.
• Duration: 2 Months
• Tuition: 250,000 UgX